Brand & product collaborations are all the rage, we’ve seen Coors & Ross Reels, Nike/Drake & Abel Reels, even Supreme & South2 West8 tenkara gear in recent years, just to name a few.
One of the latest is the “Dead on the Water” collection, brought to us by Simms & legendary jam band, the Grateful Dead. With limited edition waders, apparel, and headwear featuring the the familiar “Stealie” skull, lightning bolts, and dancing bears, it’s certainly an interesting twist on conventional fly fishing gear.
Is this Simms x Grateful Dead mashup something that interests you? It’s not really my thing, but I could certainly see how some folks might be inclined to wear some of this stuff on stream while tossing streamers and hitting their fish whistles.
Maybe we’re not too far away from this dream collaboration you first saw suggested here all the way back in 2014. Only time will tell…